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Live Webcast Replay

Tell Me A Story: Making Wisdom Stick!

Total Credits: 3.6 including 3.6 Business Management & Organization - Non-technical

Average Rating:
Accounting and Auditing |  ACPEN Industry Institute |  Professional Development
William F. O’Brien, MBA, CPA
Course Levels:
3.6 Hours
Access for 30 day(s) after program date.

Please Note: Programs with a ☾ insignia begin after 5pm or air on the weekend.


Storytelling makes wisdom stick.

Basic Course Information

Learning Objectives Learning how to use storytelling in routine business situations can actually help your message to stick.
Major Subjects
  • The 3 elements of storytelling   
  • 3 real world examples                 
  • 10 thoughts for the road   

Course Materials


William F. O’Brien, MBA, CPA's Profile

William F. O’Brien, MBA, CPA Related seminars and products

WILLIAM F. O’BRIEN, MBA, CPA, is a financial management consultant and educator with over 40 years of experience. He has held senior financial management positions with Intel Corporation and ROLM Corporation and served as CFO for several emerging high technology companies. Mr. O’Brien has extensive experience in corporate planning, financial analysis, cash management and managerial accounting in both domestic and international settings. He has served on the faculties of Santa Clara University and San Jose State University and is a frequent financial seminar speaker in both the U.S. and abroad. 


Sat, Oct 22, 2022 - 10:00am to 01:30pm EDT
Thu, Nov 10, 2022 - 02:00pm to 05:30pm EST
Mon, Nov 28, 2022 - 10:00am to 01:30pm EST
Mon, Dec 12, 2022 - 02:00pm to 05:30pm EST
Sat, Dec 17, 2022 - 11:00am to 02:30pm EST
Mon, Dec 19, 2022 - 10:00am to 01:30pm EST
Tue, Dec 27, 2022 - 07:00pm to 10:30pm EST
Fri, Dec 30, 2022 - 12:00pm to 03:30pm EST

Additional Info

Basic Course Information

Original Recording Date


Date Added to Catalog



Knowledge of current events in the financial reporting field.

Advanced Preparation


Designed For

CPAs and senior financial executives.

Course Developer

Bill O'Brien

Additional Information

Instructional Delivery Method

Group Internet Based

Complaint Resolution Policy

Please contact Anne Taylor for any complaints.

Official Registry Statement

Business Professionals' Network, Inc. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website:

Refund/Cancellation Policy

Please contact the ACPEN help desk 1-877-602-9877 or if you wish to cancel your attendance for a previously purchased webcast and are requesting a refund or transfer. 

Course Registration Requirements

Online Registration



Overall:      4.2

Total Reviews: 22

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